Vegan TikToker

Vegan TikToker Mistakes Chocolate Fountain for Cult Baptism

In a now-viral video, raw vegan TikToker and spiritual healer Moonbeam Laroux accidentally performed a cacao immersion ritual at Hershey’s flagship factory, mistaking its chocolate fountain for a sacred druid spring.

The video, captioned “Initiating Myself into the Sacred Cacao Realms,” shows Laroux chanting affirmations, throwing rose petals, and finally diving headfirst into the industrial-grade chocolate stream. Nearby tourists initially applauded, assuming it was a new performance art installation.

Factory staff eventually dragged her out, covered in 73% cacao and screaming about “unlocking ancestral snack codes.”

Moonbeam later explained to her 1.8 million followers, “The fountain was vibrating on the same frequency as Jupiter. That’s how you know it’s divine.”

The incident sparked debate online, with some claiming it was performance art, while others argue it was a covert protest against dairy-based capitalism. Wanker’s PR team released a statement saying, “We support freedom of immersion, but this is a food safety issue.”

In response, Moonbeam launched a GoFundMe to build a “plant-based pilgrimage pond” behind a Sheetz in Altoona.

The Hershey fountain has since been drained, refilled with almond milk, and rebranded as “The Ethical Cascade Experience.” Warning signs now read: “NOT FOR SPIRITUAL USE. Please keep your chakras out of the food-grade vat.”

 

SOURCE: Hershey PA

By Freja Lindholm

Freja Lindholm, a Danish satirical journalist and comedian, specializes in climate and environmental humor. Known for her viral comedy videos on corporate "greenwashing," she takes complicated environmental issues and makes them both hilarious and accessible. She writes for Bohiney.com and tours comedy clubs across Scandinavia. Her show, "Recycle Your Leaders," sold out at the Copenhagen Comedy Festival.